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Salesforce has officially announced its plan to acquire Informatica in a deal valued at $8 billion. This move signifies Salesforce's continued investment in Artificial Intelligence (AI), specifically to bolster its Agentforce service and enhance data management and governance capabilities. The acquisition will provide Salesforce with a broader pool of metadata and improve data transparency, allowing it to train and inform its AI agents more effectively. Salesforce's Agentforce service, launched in September of last year, provides users with autonomous AI agents for various sectors such as customer service, HR, and recruitment.
The acquisition of Informatica is expected to provide a unified architecture for agentic AI, enabling AI agents to operate safely, responsibly, and at scale across enterprises. By integrating Informatica’s data catalog, data integration, governance, quality, privacy, metadata management, and Master Data Management (MDM) services, Salesforce aims to create a more complete and agent-ready data platform. CEO of Salesforce, Marc Benioff, stated that the combination of Informatica's capabilities with Salesforce's Data Cloud, MuleSoft, and Tableau will empower autonomous agents to deliver smarter, safer, and more scalable outcomes, strengthening Salesforce's position in the $150 billion-plus enterprise data market. Informatica's CEO, Amit Walia, added that joining forces with Salesforce represents a significant leap forward in bringing data and AI to life, empowering businesses with the transformative power of their data.
The deal, which has been in the works for over a year, is expected to close early in Salesforce’s next fiscal year and is anticipated to boost operating margins from the second year onwards. Under the agreement, Informatica shareholders will receive $25 per share, reflecting a premium of approximately 11% from the previous closing price. This acquisition follows Salesforce's earlier purchase of Slack Technologies for $28 billion in 2021 and acquisitions of Tableau and MuleSoft in previous years, demonstrating the company's history of strategic acquisitions to expand its capabilities and market presence. Analysts believe that Informatica's data management tools will add crucial data governance and orchestration capabilities to Salesforce, essential for effectively running AI agents with data from outside CRM systems.
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The acquisition of Informatica is expected to provide a unified architecture for agentic AI, enabling AI agents to operate safely, responsibly, and at scale across enterprises. By integrating Informatica’s data catalog, data integration, governance, quality, privacy, metadata management, and Master Data Management (MDM) services, Salesforce aims to create a more complete and agent-ready data platform. CEO of Salesforce, Marc Benioff, stated that the combination of Informatica's capabilities with Salesforce's Data Cloud, MuleSoft, and Tableau will empower autonomous agents to deliver smarter, safer, and more scalable outcomes, strengthening Salesforce's position in the $150 billion-plus enterprise data market. Informatica's CEO, Amit Walia, added that joining forces with Salesforce represents a significant leap forward in bringing data and AI to life, empowering businesses with the transformative power of their data.
The deal, which has been in the works for over a year, is expected to close early in Salesforce’s next fiscal year and is anticipated to boost operating margins from the second year onwards. Under the agreement, Informatica shareholders will receive $25 per share, reflecting a premium of approximately 11% from the previous closing price. This acquisition follows Salesforce's earlier purchase of Slack Technologies for $28 billion in 2021 and acquisitions of Tableau and MuleSoft in previous years, demonstrating the company's history of strategic acquisitions to expand its capabilities and market presence. Analysts believe that Informatica's data management tools will add crucial data governance and orchestration capabilities to Salesforce, essential for effectively running AI agents with data from outside CRM systems.
ImgSrc: futurumgroup.co
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- www.itpro.com: Salesforce splashes the cash with $8 billion deal for Informatica
- techstrong.ai: Salesforce to Acquire Informatica for $8 Billion in Latest AI Agents Push
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- AI News | VentureBeat: What Salesforce’s $8B acquisition of Informatica means for enterprise data and AI
- BigDATAwire: It’s Official: Informatica Agrees to Be Bought by Salesforce for $8 Billion
- ComputerWeekly.com: Salesforce to acquire Informatica in $8 billion deal
- WhatIs: A rumored $11 billion was too much last year, but $8 billion this year was too good to pass up.
- www.bigdatawire.com: It’s Official: Informatica Agrees to Be Bought by Salesforce for $8 Billion
- techvro.com: Salesforce Buys Informatica for $8 Billion to Boost AI and Data Cloud Power
- futurumgroup.com: Salesforce Signs Agreement to Acquire Data Management Vendor Informatica for $8 Billion
- Quartz: Salesforce is buying Informatica for $8 billion
- www.artificialintelligence-news.com: Salesforce to buy Informatica in $8B deal
- AIwire: The enterprise software giant got its start as cloud alternative to on-prem CRM systems of the day, such as those sold by Siebel Systems and Oracle.
- AI News: Salesforce has agreed to acquire data management firm Informatica in a deal valued at around $8 billion.
- TechInformed: Salesforce strikes $8 billion Informatica buyout
- futurumgroup.com: Salesforce Signs Agreement to Acquire Data Management Vendor Informatica for $8 Billion
- Salesforce: Salesforce Signs Definitive Agreement to Acquire Informatica
- www.salesforce.com: SAN FRANCISCO/REDWOOD CITY, CA — May 27, 2025 — Salesforce (NYSE: CRM), the world’s #1 AI CRM, and Informatica (NYSE: INFA), a leader in enterprise AI-powered cloud data management, have entered into an agreement for Salesforce to acquire Informatica for approximately $8 billion in equity value, net of Salesforce’s current investment in Informatica. Under the
Classification:
- HashTags: #Salesforce #Informatica #AIAcquisition
- Company: Salesforce
- Target: Informatica
- Product: Agentforce
- Feature: Data Management
- Type: AI
- Severity: Informative