News from the AI & ML world
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Google is significantly ramping up its efforts to combat online scams through the integration of advanced AI technologies across various platforms, including Search, Chrome, and Android. The company's intensified focus aims to safeguard users from the increasing sophistication of cybercriminals, who are constantly evolving their tactics. Google's strategy centers around deploying AI-powered defenses to detect and block fraudulent activities in real-time, providing a more secure online experience.
AI is now central to Google's anti-scam strategy, with the company reporting a substantial increase in its ability to identify and block harmful content. Recent updates to AI classifiers have enabled Google to detect 20 times more scam pages than before, leading to a significant improvement in the quality of search results. Notably, the AI systems have proven effective in targeting specific scam types, such as those impersonating airline customer service providers, where dedicated protections have reduced related attacks by over 80%. The Gemini Nano LLM will soon expand to Android devices as well.
Beyond Search, Google is extending its AI-driven security measures to Chrome and Android to provide comprehensive protection across multiple surfaces. Chrome's Enhanced Protection mode now utilizes Gemini Nano, an on-device AI model, to instantly identify scams, even those previously unseen. Android devices will also benefit from AI warnings that flag suspicious website notifications and scam detection in Google Messages and Phone, bolstering defenses against deceptive calls and texts. This multi-layered approach demonstrates Google's commitment to staying ahead of scammers and ensuring a safer digital environment for its users.
ImgSrc: blogger.googleu
References :
- www.eweek.com: Google’s Scam-Fighting Efforts Just Got Accelerated, Thanks to AI
- chromeunboxed.com: Online scams are an unfortunate reality of modern life, and the actors behind them are constantly upgrading their tactics. It’s a never-ending game of cat and mouse, but Google is doubling down on its efforts to protect users, and not surprisingly, AI is at the forefront of this renewed push.
- Search Engine Journal: Google’s AI-powered security now blocks 20x more scams in search results, Chrome, and Android.
- security.googleblog.com: Posted by Jasika Bawa, Andy Lim, and Xinghui Lu, Google Chrome Security Tech support scams are an increasingly prevalent form of cybercrime, characterized by deceptive tactics aimed at extorting money or gaining unauthorized access to sensitive data.
- www.tomsguide.com: Google is keeping you safe from scams across search and your smartphone
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