News from the AI & ML world

DeeperML

@www.testingcatalog.com //
OpenAI and Shopify are reportedly on the verge of a partnership that will integrate in-chat shopping into ChatGPT. New code strings discovered within ChatGPT's public web bundle, including terms like "buy_now," pricing and shipping fields, product-offer ratings, and a "shopify_checkout_url," suggest that OpenAI is developing a native purchase flow for the assistant. This integration is anticipated to use Shopify's hosted checkout, indicating a formal collaboration.

This update would allow users to complete purchases directly within the chat interface, eliminating the need to navigate to external websites and potentially transforming ChatGPT into a comprehensive shopping tool. Shopify's extensive network of merchants would gain immediate access to ChatGPT's user base without the need for complex integrations. This move could be a response to increasing competition in the AI-driven e-commerce space, with companies like Microsoft and Perplexity already launching in-chat storefronts and merchant APIs.

Meanwhile, Shopify is reportedly undergoing a cultural shift towards an AI-first approach. CEO Tobi Lütke issued a directive to employees stating that before requesting new hires or additional resources, they must first demonstrate why AI cannot perform the task. This message emphasizes the need for employees to actively use AI in their daily workflows and to explore the potential of AI agents within the workforce. This approach reflects Lütke's view that proficiency in AI is a crucial skill and aligns with Shopify's focus on agentic commerce, complementing OpenAI's goal of enabling ChatGPT to take action rather than simply provide information.
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References :
  • LearnAI: Could Shopify be right in requiring teams to demonstrate why AI can’t do a job before approving new human hires? Will companies that prioritize AI solutions eventually evolve into AI entities with significantly fewer employees?
  • www.marketingaiinstitute.com: Shopify’s CEO Just Issued a Bold AI Ultimatum to His Entire Team
  • www.testingcatalog.com: OpenAI and Shopify poised for partnership as ChatGPT adds in-chat shopping
Classification:
  • HashTags: #Shopify #OpenAI #Ecommerce
  • Company: Shopify
  • Target: Retailers, Consumers
  • Product: ChatGPT
  • Feature: in-chat shopping
  • Type: AI
  • Severity: Informative